Success story · Global Logistics · ServiceNow CRM

1 click.To launch a new country.

Engineered a scalable global customer service platform for a logistics leader, automating country onboarding and standardising service delivery across international markets.

Industry
Logistics and express
Region
Global
Products
App Engine · CRM · Platform
Timeline
MVP 2023 → global rollout 2026
1 clickTo launch a new country
12 → 2Weeks for country onboarding
190+Markets in global network
1Repeatable global rollout framework

The story

From weeks of setupto a single click.

Challenge

  • Every new country meant weeks of manual setup
  • Config spread across teams and spreadsheets
  • Local rules differ market by market
  • Global scale, no room for downtime

Solution

  • Custom App Engine app to launch a country
  • Built on CRM and core platform data
  • MVP first, then scaled release by release
  • Upgrade-safe, clean-core design

Outcome

  • New country live in 1 click
  • Onboarding cut from 12 to 2 weeks
  • Standard service across 190+ markets
  • One repeatable global rollout framework
“As always, incredible work and dedication across the board. So great to hear the positive feedback. Keep raising the bar.”
Director CS, global logistics leader

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